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The Curious Case of My Epic Journey Into Social Media

At the moment, I am still trying to work out how this all came about.You could say fate, or it was meant to be etc, but for the most part this is one of the most challenging things I have ever done thus far.How so you may say? I don’t understand, my answer is very simple “change”. I know this sounds silly but it’s true, no one likes it but it happens, so here is my journey so far.

In a Galaxy far far away…..

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The Disruptive Business Economy

Social Media & The Disruptive Business Economy

The world is awash with money and VC firms and business angels are looking for the next big investment.

History should be something we look at and learn from but unfortunately innovation is something that is quickly forgotten.

We just need to look back in history to Henry Ford for instance, he knew that people needed cars but they thought they wanted faster horses!

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Social Media Automation

What Do Social Media Consultants Think About Automation?

The social media experts that I speak with are generally happy with the idea of automating posting to the various platforms they are on, but seem to have a problem with other automation and admitting they automate at all to their peers.

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Social Media Marketing ROI

Social media antisocial media!

Tracking Your Social Media Marketing

Need not be a chore, if setup correctly

No matter how difficult you think it may be to set up conversion tracking it is important for analysing your campaigns for success.

The time is running out for social media managers who do not optimise and analyse their campaigns for return on investment.

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Social Media Marketing Analysis

Tracking Your Social Media Marketing

Need not be a chore, if setup correctly

No matter how difficult you think it may be to set up conversion tracking it is important for analysing your campaigns for success.

The time is running out for social media managers who do not optimise and analyse their campaigns for return on investment.

Each platform and campaign should ideally lead to a different landing page; this combined with call tracking will give you the most accurate figures to make informed decisions.

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