Pivoting your career at any stage of your working life may be daunting for you; it is only natural to be worried about not being successful in your new job or new business. How to make a career change at 40 is not difficult, it is very rewarding and can make you fall back in love with your career.
Your reputation and personal brand from your last role or business is something you can leverage for your new career. Pivoting your personal brand involves, developing your skills, building your reputation and growing your network.
Take time to visualize where you want to be
Visualizing what the perfect day would look like for you is key before you do anything. You need to decide what you love to do and of course what sort of a life you want to create for yourself and your family.
Of course visualizing is important, but don’t worry if your imagination is not good enough to see a vivid day in front of you. Just think about how you will feel and the sort of things you will do gives you a good place to start.
Building your personal brand will certainly improve your life dramatically; it is very rewarding to create a life that you enjoy professionally and this of course rubs off onto the rest of your life.
“If you love what you do you will never work a day in your life” Lao Tzu
Creating the career and working life you want to have, takes energy, enthusiasm and guidance; you will certainly need to function on a high level to achieve success.
In the early days of a new business or a new job, you need to put the work in. When my dad started his business, he worked two jobs to get it rolling and then 12 hours a day for years.
Functioning on a high level takes energy, so take time to exercise, meditate and eat properly
If you want to have the highest chance of success, you need to exercise regularly, drink plenty of water and eat right. All of these things will help you to keep your stress levels down and to be happier at home too.
Being physically fit, means you will be able to complete more work in a shorter amount of time as you are functioning on a higher level.
You must eliminate time wasting to pivot your career and invest your time wisely
You are fighting with your daily wants and needs, perhaps your spouse’s opinion and their attitude towards life. You are battling with other people’s opinions and what you should do with your life. Perhaps you have started talking to friends and family and they keep sending you irrelevant job advertisements, that you are too busy to read.
Finally you get some time to read the job adverts your well-meaning friends and family have sent you. When you read the spec you realize that the job was not a fit for you at all; in fact if the recruiter got you an interview it would be yet another waste of your valuable time. You could have used this time to build some new skills to move your career in the right direction.
You certainly need to build your personal brand to show off your career change and I recommend you start as soon as possible.
These are some of the things you need to begin thinking about when writing the wording for your personal brand blueprint.
- Explain what you do in words that people understand rather than words that confuse people.
- Use the right words to use to build your credibility and authority, if you cannot use your historical wins, then take the time to plan what wins you are going after in your new career.
- Explaining why you are different or better than anyone else is something that your past experience can add real value to.
- Working out the words behind your personality will enable you to be consistent in your approach and project the image you want to portray, ensure that you remain genuine!
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